Why Send Personal Cards?There are many reasons to use personal cards and notes to build your business; here are a few:  Make Someone's Day
"...thank-you notes are few and far between here at the end of the first decade of the new century. The good news is that you can make someone's day by sending such a note. Try to send at least one a week and see what happens."
Meggin McIntosh, Ph.D - Impression Management - Your Personal Presence - Sending Thank You Notes "A kind word never goes unheard, but too often goes unsaid."
The Oak Ridge Boys - Everyday Build Bridges "Personal business letters build bridges. Each time you add a personal sentiment to a business letter, you turn it into a letter that creates goodwill."
Sheryl Lindsell-Roberts - Strategic Business Letters and e-mail
"A thank-you note is an elegant and inexpensive way to show appreciation to someone who has assisted you in some fashion and also is a stellar way to improve a potential business contact."
Trent Hamm - The Simple Dollar Blog Keep Customers "Quite simply, (personal) correspondence is a wonderful way to build your business. When I say build your business, I am not just referring to acquiring new customers. I am also referring to keeping the customers you have!"
Kristine M. Lewis - Using Hand-Written Notes to Build Your Business "Proper business etiquette demands you send thank-you letters, but clearly many people overlook this courtesy. Big mistake. A personal thank-you note sets you apart from other service providers competing for clients, and in this tight market, it is wise to consider any tool that will give you an advantage."
Shane Kane - Title Success Blog Create Lasting, Positive Impressions"The habit of writing personal notes to business associates makes your business environment a better place. It connects you, in a special way, with those you work with. The most important message that is conveyed when you write a personal note to a business colleague or associate is the unwritten one it automatically sends: It says that you are a person who cares about others; you are a person of outstanding character. "
Sandra E. Lamb - How to Write It - Business & Economic Review, Volume 50 "I'm sure you agree, you wouldn't give up e-mail for anything. Because of e-mail, frequent communication has become much easier but, therefore, common. Sending a personal note has sustained its ability to create a lasting, positive impression."
Laura Laaman - Sacramento Business Journal "Why notes? First, they’re more permanent than email, letters, or phone calls. Second, in an age of spam and flooded in-boxes, personal notes are a reminder of a kinder, gentler time when we all had time to breathe, when manners mattered as much as, if not more than, speed. Finally, personal notes offer you a way to stand out from the pack."
Barbara Janoff, Ruth Cash-Smith - The Graphic Designer's Guide to Better Business Writing
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